ZARTH to turn heads at Durban Fashion Fair

Its show time! by Yaya Longoria...
 

Zamakhosi  Mathe of ZARTH label, a Nongoma born fashion designer, who defines  her brand  as “elegantly figured” will be sharing the runway with renowned fashion icons  at the 1^st annual Durban Fashion Fair on the 21^st of September at Durban Exhibition Centre.

 ZARTH wowed the audiences at the Fashion By The Sea held at Moyo Piere in June. Right after that ZARTH was chosen as one of the 8 invited designers at Vodacom Durban July.  ZARTH has gained respect as a brand in the fashion industry in Durban hence the invitation to showcase at such a great category at the Durban Fashion Fair.  

ZARTH at Fashion By the Sea 2012

Zamakhosi of ZARTH being a designer that never studied for fashion explains herself as someone who was born a fashion designer, and is honoured and excited to be part of this fashion show. Zamakhosi says “it’s important to know what your brand is about. Where Zarth is concerned, there will always be that element of class irrespective of the trends”.  Zamakhosi also wears her own label so she knows how her clients feel when wearing brand ZARTH.

 ZARTH only specializes in ladies wear but will be launching her male collection soon. ZARTH has moved to their new studio in Glenwood that fits the brand perfectly the way it’s built and located.